Month: October 2015

July 2015. Client: The Patchwork Foundation

The politically unaffiliated Patchwork Foundation held a Labour hustings and put the four candidates in front of an audience of deprived and minority communities. The foundation encourages the under-represented to play a role in British social and political arenas and I’m guessing the KPMG Canary Wharf sky-scraping meeting room had rarely seen such a diverse…
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October 12, 2015 0

June 2015. Client: Business In The Community. Seeing Is Believing.

They say never work with animals but this dairy cow was a pro and a must for all farmyard shoots. When I shouted “Hey Ermintrude! Stop nibbling Neil Khandke, Group Technical and Compliance Director of Dairy Crest!” she coyly went back to her post after expertly lightening the mood of the shot. I continued “Neil…
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October 9, 2015 0

May 2015. Client: Harvard Business Review

Jon Kolko wrote Well Designed: How to use Empathy to Create Products People Love. As the title explains the key is to understand customer needs and feelings and reflect this in the product. (He cites Nest as a good example and for £249 their “beautiful” and “revolutionary” thermostat can be yours; Included in the price…
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October 9, 2015 0